Meta has officially launched its latest AI model, Muse Spark 1.1, aimed at enhancing coding capabilities and competing with industry giants like OpenAI and Google. The new model comes with significant upgrades, including advanced multimodal reasoning for agentic tasks, and is now available to developers with a pay-to-use pricing structure. CEO Mark Zuckerberg has pledged aggressive pricing to attract users amidst a growing AI coding market, sparking speculation about a potential price war with rivals. Meta also claims that Muse Spark 1.1 outperforms existing models from competitors, further intensifying the race for AI leadership in the tech industry. As Meta positions itself as a serious contender, it emphasizes its commitment to catching up with leaders in the field, with recent updates indicating a significant push towards AI relevance and innovation.